Do you picture yourself riding a Vespa along your favourite beach, winding road, or urban hot spots? Upload a photo of your dream spot and you could win a your very own Vespa LX 50 motor scooter. With summer approaching, it’s the perfect time to start imagining yourself on a Vespa.

Memelabs and Vespa USA are excited to announce a new photo contest asking Vespa fans, “Where would you Vespa?”

Invoke has been working closely with Piaggio Americas on various social marketing projects, including the Aprilia microsite and Facebook application, Moto Guzzi Originals site and now on the Vespa photo contest. Invoke designed the look and feel of the contest and  used the memelabs contesting platform for the “Where Would You Vespa” contest. The contest enables Vespa fans to vote on, comment on, and share images of the iconic scooter across multiple social media channels, spreading the reach of the images across friends of friends social networks.

Entrants are encourage to dream big! Upload photos of your perfect Vespa riding location. What are you waiting for? For more information about Vespa USA’s 2012 motor scooter lineup or to enter the “Where Would You Vespa” photo contest, visit www.VespaUSA.com and www.facebook.com/vespausa.