More than a list of food items, a menu is a catalyst for conversation. You pore over it, imagining just what the Dynamite Prawn and Mango Roll or Grilled Chicken Caesar Salad will taste like. You question your fellow diners on their recommendations and choices, before locking in your own order. Perhaps you discuss the…Read More »
The Super Bowl is one of the largest televised events in the United States attracting more than 100 million viewers during the game. This is an advertiser’s paradise – when else will you get your target audience together and situated in front of a screen for 3+ hours? According to the LA Times, companies are
A new international study just came out last week – “MePublic – A Global Study on Social Media Youth” – by Volkswagen and MTV Networks (in Germany). Focusing on millennials, aged 14 to 29, the study looks at the media behaviors and value ethics as they relate to social media.