Running a promotion on Facebook is a great way to generate buzz about your business, strengthen and build new relationships with customers, and increase engagement and interactivity with your community. Facebook has specific guidelines regarding promotions and throws a curveball every few months when it updates and revises the terms and regulations. So how can [...]

Forget viewers flopping down on the couch, flicking on the television and passively watching their favourite shows. These days, consumers interact with their television content using social media and digital integration, meaning digital strategy and social television is going to be important to expand the reach of programs. Let’s look at VH1’s Single Ladies online [...]

Thank you all for the positive Twitter feedback regarding part one in this series, Why use contesting as a social media strategy. If you haven’t read it, give it a quick read before diving into this post, which covers how to use contesting to promote your brand or marketing campaign. Memelabs is the leader in [...]

What is the only thing between you and a glitzy and glamorous trip to NYC with three of your best friends? One photo. Invoke is excited to announce a new memelabs photo contest: Single and Liking It To promote their latest show Single Ladies premiering May 30, VH1, in partnership with Yelp and Bluefly, has [...]

Yesterday, the State Farm Friday Night Feats contest announced its winners. The memelabs-powered contest, which launched on August 27th, was a video contest from State Farm® that honors great plays in high school football and awarded over $160,000 in prize money to the winners. Schools across the U.S. and parts of Canada submitted videos of their game-changing plays and highlights and the winning school was Holy Trinity Catholic, of Cornwall, Ontario.