The Super Bowl is one of the largest televised events in the United States attracting more than 100 million viewers during the game. This is an advertiser’s paradise – when else will you get your target audience together and situated in front of a screen for 3+ hours? According to the LA Times, companies are [...]

Merry Christmas, happy holidays, season’s greetings, happy X-mas! Oh, and warm wishes for the new year as well. At Invoke, we’re excited to see another year wrapping up. For us, this marks the end of the year as our office is closed for the holidays at 5 p.m. Friday (Dec. 23). We re-open Jan. 3 [...]

Listen up Los Angeles, LA.com is giving away tickets to see Jay-Z and Kanye West in concert, Dec.13 at the Staples Center. This is your chance to win free tickets to see the Watch the Throne tour! Our pals at LA.com Deals are running a contest that we think you’ll love. We’re working with LA.com [...]

If you’re still using Twitter for Web this post will hopefully change that. At Invoke, we have been using HootSuite the longest and should have some of the best dashboard set ups, in terms of functionality. Creating the perfect HootSuite dashboard is an art. It’s a process involving choosing keywords to track, search terms, finding [...]

Facebook promotions and sweepstakes are a terrific way to engage a brand’s fan base, gain new fans, call attention to new features and products (or even a face-lift) and to gain deeper insights into what fans’ interests are. So when legendary Australian wine company Peter Lehmann Wines sought to promote their recent rebranding initiative and [...]