… and how I made my purchase @Coach. Within 15 mins I had made up my mind to buy something at Coach and not something small — something of significance — for the person I love the most in my life. I’d never purchased anything at Coach before. I didn’t even know where the nearest [...]

Invoke helped our friends at Fuck Cancer update The Cancer Talk site. The design and functionality updates to the awesome Fuck Cancer site are just one of the many projects we have been working on lately. We originally helped build the Cancer Talk website which first set the cancer talks in motion. After several weeks [...]

Yes, it’s both an interesting and exciting moment; handing designs over to someone and waiting for them to view, judge and critique it, but it’s also a little like having Regis fly out of your closet as your alarm clock goes off – it would scare the hell out of you if you weren’t adequately prepared. See, what in your head may be functional, stylish or just plain cool may be totally be a Spiderman III moment for them. If it is, it’s redesign-or-tweakin’ time.

In the category of ‘Interesting Self Promotion’ The Poetic Prophet drops some science on design and coding. I can live without the AOL browser reference but he nails everything else…

In just a brief one-twentieth of a second people make aesthetic judgments that influence the rest of their experience with an internet site.