Tuesday, March 9th, 2010 by Kate LeGresley

Check in, Rock out ~ Foursquare and MySpace on HootSuite

Well, the cat’s out of the bag… or rather the owl’s out of barn. This morning, HootSuite formally announced that it has integrated Foursquare and MySpace into the social media dashboard.?  CEO Ryan Holmes spilled the beans at the 140tc conference in Seattle yesterday and a Mashable article followed fast on the heels of his announcement.

Occurring just in time for SXSW, the Foursquare integration will allow users to share favourite hot-spots and the MySpace integration will allow music and film lovers to share and connect quickly.?  The HootSuite blog goes into further detail:

Mayor of the Nest

Don’t know about Foursquare? This web juggernaut combines way-finding, social marketing and gaming in an addictive mobile app which encourages everyday socialites to “check in� at cafes, pubs, and conferences. They can alert friends, share tips, and even become “mayor� of a location. Note: CEO Ryan loves it.

Today’s release includes a powerful addition of default settings to custom URL parameters which were added in HootSuite’s “Barn Owl� release (Feb. 15, 2010). This feature helps marketing and customer service teams track campaign results by adding unique referral identifiers. The release also includes a variety of bug fixes and performance enhancements.

Bands, Meet Fans

Of course, you know MySpace. The venerable web giant is the place where creative types hang out and share their work and is the first stop for discovering emerging and established bands and filmmakers. With HootSuite, artists can easily outreach to fans about shows, releases and screenings. P.S. Let’s be MySpace friends.

Tools for Marketers

Today’s release includes a powerful addition of default settings to custom URL parameters which were added in HootSuite’s “Barn Owl� release (Feb. 15, 2010). This feature helps marketing and customer service teams track campaign results by adding unique referral identifiers. The release also includes a variety of bug fixes and performance enhancements.

Heading to Austin??  Stay in the HootSuite loop by following @HootUp, #hootsxsw hashtag, and this handy SXSW Twitter lista, for meet-ups, demos, prizes and photo-ops with the Owl mascot.

Tags: FourSquare, HootSuite, interactive agency, Invoke, Invoke Media, MySpace, Social Media Dashboard, SX, SXSW, web application

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