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Archive for the ‘Press Releases’ Category

Permission Marketing: How Not to P*ss Off Your Target Market

clockFriday, May 9th, 2008 Press Releases | Leave a Comment

An unnamed numerically branded online gambling company inspired me to write this post. It maybe slightly off topic, but in reality it relates to all of your marketing initiatives.

The first call I received on my cell phone from the spamtastic company was on a Saturday afternoon…

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memelabs Nominated for a PopVox Award

clockThursday, May 8th, 2008 Press Releases | Leave a Comment

Posted by Jenn Lowther
PopVox Awards

Every year, New Media BC hosts the PopVox awards to showcase the best and innovative technology products in the market. This year, there are 11 categories in which companies were nominated and memelabs has been nominated for the best User Generated Contest Site. We’re really excited that memelabs has been recognized and we are up against some great companies.

So this is where you come in. The winning company is chosen by popular vote. So give us a vote and spread the word to your friends, family, and pet dog! Create a user account and vote for us here. The voting process is more than a bit convoluted, so I’ve broken out the steps for you below or if you already have an account, just follow this link.

  1. Click the register icon in the upper right-hand corner
  2. Fill in your user name and email
  3. Check your email and click the link in your confirmation email
  4. Return to the site and login
  5. Click ‘Gallery’ in the top level menu
  6. In categories, click the box labeled ‘Usergen Content Site’
  7. Scroll down to Memelabs and click on the title.
  8. FINALLY, you can vote by clicking the VOTE FOR ME button

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Wait for it…Canada is finally getting the iPhone!

clockTuesday, April 29th, 2008 Press Releases | Leave a Comment

Posted by Jenn Lowther

It’s official, Canada will be getting the iPhone this year. This release has been confirmed by Rogers Wireless, the company that will be carrying the iPhone. Rogers chief executive Ted Rogers said that “We’re thrilled to announce that we have a deal with Apple to bring the iPhone to Canada later this year…We can’t tell you any more about it right now, but stay tuned.”

This ends a year of speculation on when the iPhone would be sold legally in Canada. It seemed that Apple and Rogers had reached an agreement back in January 2007, but Rogers then backed away from these statements. Well all I can say is it’s about time! I’ve got an iPhone and would love to have a proper package that allows me to fully utilize its capability without breaking the bank. Rogers has only just recently released more affordable data plans.

This announcement comes as great news as it seems that every other major company in the world had an iPhone be for we did - US, UK, Germany, France, Ireland and Austria all currently have access to the iPhone. If you want more information about the Canadian iPhone release, you can find it here and here.


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Crazy Drinks at Invoke Take 2

clockWednesday, April 23rd, 2008 Communication/Blogging, Press Releases | Leave a Comment

Posted by Jenn Lowther We consume vast amounts of beverages at the Invoke office, the majority of which probably have almost unsafe levels of caffeine in them. Every once and a while I see someone drinking something in the office that makes me go WTF. The first drink I showed you was Moni’s Raw Dawg with Horny Goat Weed Extract. This time I am brining you Chin Chin Grass Jelly Drink - Lychee Flavour courtesy of Eric.

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Music Direction Sponsors Celebs for Kids

clockThursday, April 17th, 2008 Press Releases, events | Leave a Comment

Music Direction, an Invoke Partner, is sponsoring Celebs for Kids. Celebs for Kids is a celebrity fund raising initiative for LUPUS and the Arthritis Society. The funds raised through Celebs for Kids provide support for the Ross Petty Research Chair in Paediatric Rheumatology, which is leading the way in research into rhumatic diseases of childhood…

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