This one goes in the category of WTF were they thinking when they designed this product. I don’t know who to blame for it - branding or marketing - all I know is, is that I laughed hysterically when I read the packaging on the can of this energy drink…

In the category of ‘Interesting Self Promotion’ The Poetic Prophet drops some science on design and coding. I can live without the AOL browser reference but he nails everything else…

JWT wasnt joking when they put this video together for Scruffs. Although softcore is a more likely title, its fairly hardcore by North American ad standards.

It seems this is a bit of a trend, following in Sex Packing’s footsteps. They truely earn a hardcore title for their latest ‘catalog‘

enjoy!

Modern media buyers aren’t just buyers; they’re planners and strategists, too. This makes us even more valuable than ever before. But we can’t breathe a sigh of relief now that economists say we’re back in demand. We must stay on our toes. The last thing we want is for the next DIY campaign to be of the job-search variety.

Seemed like a good idea at the time, but maybe a little more strategic thought was in order.
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