Archive for October, 2010

19/10

twenty ten

Invoke Launches Mr. T Video Contest for Gold Promise

This month, Invoke worked with Gold Promise, a new, next-gen gold buy-back company that just launched last week. As part of its launch campaign, Gold Promise used Invoke’s memelabs platform to power an online video contest on the memelabs platform.

By Invoke

07/10

twenty ten

Calling All Mo Bros & Mo Sistas: Movember's “The Moscars” Video Contest

Today, we launched an exciting new video contest on memelabs with Movember, the world’s largest charity event raising funds for men’s health. The Moscars will challenge men and women to showcase their involvement in the movement on the red carpet, so to speak.

By Invoke

05/10

twenty ten

The Economist's Ideas Conference in Review: The Value of Human Potential

To say that this conference was eye-opening is borderline insulting. It was a call to arms which I hope to echo here, both to the existing work force as well as those entering and climbing ranks. How can we compete in a growing and ever entangled global economy? It’s in our informed, creative, and innovative potential, a resource long left undervalued and undernourished. It’s up to us to create systems (education, political, and in the work-place) that encourage the exploration, discovery and harvesting of this potential.

By Invoke

05/10

twenty ten

Cool Campaigns: Maynards Candies' Most Wanted

Every so often, we like to give a shout out to social or interactive campaigns that we think are cool. One that we saw recently was Maynards candies’ Most Wanted campaign — which put known and loved Maynards candies like Swedish Berries, Fuzzy Peach and Gummi Bears on wanted posters for crimes like “disturbing the peach,” and “jaw-walking.”

By Invoke

04/10

twenty ten

Invoke Media & Hootsuite App-Off

This wasn’t as the name might suggest about ‘Apps’ but more about ‘Appys’. Our lovely ladies Kate and Kirsten took it upon themselves to organize an Appy-off (check twitter for all posts: #appoff) — an appetizer cook-off, with the entire office competing for the winning “app.”

By Invoke

04/10

twenty ten

Role of an Agency in Social Media

Social Media may level the playing field because anyone can enter the space, but not everyone understands how to do it well – taking into account both a sound and flexible strategy as well as steady execution. It is important for companies to understand where an agency’s role lies in social media marketing.

By Invoke

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