Archive for April, 2006

20/04

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DIY Online Marketing: The End of Media Buyers?

Modern media buyers aren’t just buyers; they’re planners and strategists, too. This makes us even more valuable than ever before. But we can’t breathe a sigh of relief now that economists say we’re back in demand. We must stay on our toes. The last thing we want is for the next DIY campaign to be of the job-search variety.

By Invoke

20/04

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Shocker: Internet Primary Resource Among Affluent For Product Info

In yet another confirmation of the obvious, a recent Burst Media survey found more than half (57.1%) of respondents to a survey of more than 3,700 web users 18 years and older, say the Internet is their primary source for information about products or services they might purchase.

By Invoke

12/04

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$10,000 is the magic number

A professional, corporate site costs about $10,000 per page. Wanna know how and why?

By Invoke

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