cap

The Invoke Blog

The Invoke Blog RSS feed View All Posts

Archive for April, 2006

DIY Online Marketing: The End of Media Buyers?

clockThursday, April 20th, 2006 Communication, Advertising, Communication, General, Communication, Processes | Leave a Comment

Modern media buyers aren’t just buyers; they’re planners and strategists, too. This makes us even more valuable than ever before. But we can’t breathe a sigh of relief now that economists say we’re back in demand. We must stay on our toes. The last thing we want is for the next DIY campaign to be of the job-search variety.

Tags: ,
Posted in Advertising, General, Processes | No Comments »
Read More

Shocker: Internet Primary Resource Among Affluent For Product Info

clockThursday, April 20th, 2006 Communication | Leave a Comment

In yet another confirmation of the obvious, a recent Burst Media survey found more than half (57.1%) of respondents to a survey of more than 3,700 web users 18 years and older, say the Internet is their primary source for information about products or services they might purchase.

Tags:
Posted in Communication | No Comments »
Read More

$10,000 is the magic number

clockWednesday, April 12th, 2006 Tech, Development Trends, Communication, General, Communication, Processes | Leave a Comment

A professional, corporate site costs about $10,000 per page. Wanna know how and why?

Tags:
Posted in Development Trends, General, Processes | No Comments »
Read More